#1 PPC Training Course in Noida (NCR)
Duration 2 Months
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Course Fee ₹ 70,000
Duration 2 Months
PPC Training Institute Delhi
Pay-per-click marketing is sometimes shortened as PPC. As the term implies, website owners pay search engines and other websites to display their adverts. The platform hosting the adverts receives payment for each click that directs consumers to the payer’s website. It entails not only developing appropriate keywords and ad campaigns but also optimizing the landing page to which clicks are sent.
Furthermore, because the advertising is targeted to those who are already seeking information about the website, this sort of marketing provides a major chance for digital marketers to increase their conversion metrics and online traffic. FF
Benefits of learning PPC
PPC has evolved as a very versatile search engine marketing technique in which fast results and large traffic volume are explored for the targeted websites.
- PPC is easily trackable and measurable
- You can get instant business with the PPC
- PPC performs well with other marketing channels
- After learning this PPC course you can easily target the audience
Need to Learn
PPC has grown as a particularly adaptable search engine marketing approach since rapid and immediate results and high visitor volume are frequently sought for the targeted websites. Thus, the scope of PPC has grown exponentially, and it is not an exaggeration to say that people prefer PPC above its competitors SEO and SMO.
As a result, at WordBinary, we provide in-depth analysis and minute details on important keywords and complex account management with the goal of maximizing clicks and collecting more revenue than your opponent. For a comprehensive guide to PPC, see this overview of its benefits.
- Introduction of Google AdWords
- Understanding Advertising Goals
- Keyword research
- Creating campaigns and ad groups
- Bidding Strategy
- Campaign Optimization
- Campaign reporting
- Billing & Accounts
- Display Advertising Module
- Search Advertising Module
- Campaign Designing
- Adwords Campaign Optimization
- Mobile Advertising Module
- Re-Targeting Module
- Keyword Planning for Paid Marketing
- On page Optimization for Paid Marketing
- Landing Page Creation
- Ad Making Strategies
- Video Advertising Module
- Conversion Tracking
- Conversion Optimization
- Learn Re-Marketing Concept
- Ad Extension: Sitelinks, Call, Callout, etc.
- How to add negative keywords
- Adwords Search Media Plan
- Adwords Display Media Plan
- Adwords YouTube Media Plan
- Geo-targeting of Ads
- Adwords Reporting & Analytics